Do you want to identify your website as “local” in the eyes of Google and other search engines? You are not alone; this is one of the issues international websites continuously need to address.
in other words, if a Google user is located in the US and wants to check where the bakery shops are in Phoenix, Arizona then how does Google determine which results to display?
Here is the list of top factors that contribute to international ranking success:
• Own the country specific domain extension (e.g., .com.au, .co.uk, .co.nz, .de, .nl) for the country that your business is targeting
•Host your website in the country you are targeting
• Register your website/local business with local search engines: — Google My Business, Bing Places etc.
• Obtain backlinks from other sites from the same country
- Make Use of the user’s native language on the site
- Add the hreflang attribute to help Google serve the correct language in the search results
- Place your relevant local address data on major pages of the site
- Adjust Setting of your geographic target in GSC Google Search Console
- Does your business target multiple countries? Our SEO Phoenix Consultants will be happy to discuss the Best Practices for Multi Country Targeting with great details.
